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Internet Marketing Online Course – How to Find a Niche Market

You would have realized there are several ways of earning money on the Internet. There are many Internet marketing online courses that teach you how to do it. It ranges from making profit from eBay, Google AdSense, Pay Per Click online advertising, email marketing, to running blogs, drop shipping, social media etc.

One that has been for a while and is getting more and more interests is affiliate marketing. Although there are many courses around, there are only a few decent quality Internet marketing online course programs today that offer a real value.

There are several aspects of Internet marketing you need to learn to become an expert in affiliate marketing. Getting yourself familiar with four basic pillars of Internet marketing is a must. Most Internet marketing online courses will focus on these basic steps in one way or another. If you implement these steps in your affiliate marketing endeavour, you are guaranteed to succeed.

The four basic pillars of affiliate marketing are:

  1. Research a NICHE market – The most important!
  2. Find the product/service
  3. Get quality traffic
  4. Conversion: translates traffic into sales

This article is going to focus on the first and most important step: Find a niche market. This step is so important there are tens of thousands of Internet marketing online courses and products dedicated solely on this.

Two most common questions asked and discussed in Internet marketing online course are “What is a niche market?” and “How do I find a niche market?”

A niche market is a smaller, specialized & profitable market, which is a subset of a larger mainstream market, on which the need of a specific product/service is particularly strong.

Let’s take a look at this example:



Cycling Apparel

Cycling Short

Pearl Izumi Cycling Short

Pearl Izumi Attack Cycling Short

‘Sports’ is not a niche market because the category at this level is too broad. If you are to target this you will get lots of traffic, but it is not quality traffic and will not convert as well. It is also very difficult to get your product listed on the first few pages of Google (or other search engines) as they are millions of web pages targeting the keyword ‘Sports’, hence the high amount of competitors.

If we dig down to a narrower category like ‘Cycling’, the amount of web sites competing for that keyword is much less, even though the quantity is still in millions. Having narrowed the search down to ‘Cycling Apparel’, then to ‘Cycling Short’, and if we know of a particular brand, to ‘Pearl Izumi’, we end up with a much more targeted niche. When you are targeting at this level, you draw in quality traffic. From our example, the niche is ‘Pearl Izumi Attack Cycling Short’.

Once you’ve found a niche, you need to find out the number of competitors and its market demand. One way is to use free tools from Google. While we are on the subject, when you are searching for a course you will notice that most Internet marketing online courses charge you extra for usage of some tools and resources necessary to start your Internet business. Make sure you find an Internet marketing online course that includes these as part of the cost.

Now, back to the niche finding. To find out how many direct competitors in the chosen niche:

  1. Open
  2. Type in keywords (eg “Pearl Izumi Attack Cycling Short”) in quotes. This searches for direct competitors

To find whether or not there is a reasonable demand:

  1. Go to Google External Keyword Tool.
  2. Type in keywords (eg “Pearl Izumi Attack Cycling Short”) in the search box

If you get a decent traffic yet low competition numbers, then you’ve struck gold. On the other hand, this might be a sign that a particular niche is not profitable, therefore no one is promoting or making money from it.

As you can see, it is quite a simple process once you’ve known EXACTLY HOW to do it. In order to become a successful affiliate marketer, you need to master these four basic pillars of Internet marketing. There are many ways to gain this knowledge, one way is to learn from a credible Internet marketing online course program, which not only tell you WHAT and WHY but also teach you step-by-step on EXACTLY HOW to do it, like the example above.

Top 5 Common Sports Betting Mistakes You Must Avoid

As anyone with a good deal of experience with spots betting can tell you, even when you do everything correctly you can still come out losing. That’s why it’s so important to avoid common sports betting mistakes that could seriously undermine your efforts at winning and success. Learn from these common mistakes to improve your betting.

Mistake 1: Being a Fan and Following Favorites
Far too many people end up betting for their favorite team because they want them to win and they are blind to all other factors. You want to do your research beforehand and pick the team that is most suited to winning, not the team you are rooting for. In fact, you may want to avoid betting on any game that involves your team so you don’t fall into that trap or put yourself into a bad situation. Also remember, the favorite team doesn’t always win. Favorites just imply the betting is leaning in their direction. It doesn’t mean that the other bettors or choosing wisely.

Mistake 2: Too Much Weight on One Factor
Sometimes people are so desperate for any kind of edge that when a small piece of information comes along they pounce on it and take it as a major sign. However, one injury report or one small change in another factor doesn’t change everything else. Be sure to balance all of the information you have without stressing one factor more than the others.

Mistake 3: Betting Too Much Money
You need to make bets that you can afford to lose. Otherwise, you’ll land yourself in seriously trouble very quickly and you’ll be an emotional wreck.

Mistake 4: Doubling Up
Beginners make the mistake of doubling up their bets every time they lose so they can try to break even. Known as martingale strategy, this should always be avoided, because you’re only increasing the damage you can go to yourself and you’re making larger bets than you can handle. View each bet separately.

Mistake 5: Using the Wrong Sports book
There’s no one perfect sports book; however, some will feature different lines and prices for various different bets. You always want to find the best line that you can, which is a good reason to have accounts with multiple sports books so you can “shop around” for the place to make the best bet. Also, gamblers alike often overlooked the importance of deposit bonuses offered by online sports books. You never know when your luck will turn sour, so you have to prepare for the worst and take advantage of those free sportsbook bonuses [].

Sports Apparel and Accessories: Improves Your Capability and Performance

The one and only way to keep you fit is either by going to a gym everyday or engage into outdoor sports. Sports help to increase your stamina as well as fine tunes your body to make it healthy and fight against all diseases. In addition to these benefits, it will also teach some of the key qualities like leadership, team building, sportsmanship and other strategic decision making at crucial times.

Sports apparel and accessories are the ones which add value to the game being played. Apparels for a particular sport say, cricket need not be the same as in the apparels for say, Hockey. But in general every sport needs a sportsman to use an apparel to make the game more interesting. Let us see some of the main sports apparels and accessories being used in many sports.

Cycling: This sport requires the cyclist to wear a skin tight outfit which reduces the extra chafing and helps in the free movement of the limbs. Accessories would include a biker helmet, knee pads, elbow caps and sun glasses to protect your eyes from direct sunlight.

Cricket: This sport would require a cricketer to wear a comfortable trouser and a T-shirt. The apparels would include a cap or hat to protect from torrid heat. A pair of good cricketing shoes, Pads, Abdomen Guards, Helmets, Gloves and Thigh guards.

Swimming: This sport the outfit is made of a light weighted material which never absorbs water and is designed in such a way that the water flows away from the body which helps the swimmer to swim faster. The accessories would include ear plugs, water proof goggles, nose clip and a swimming cap to keep the hair dry.

Running: In this sport, the athlete prefers to wear shorts and t-shirts. And of most, the most important accessory is the running shoe which plays a key role in giving the athlete gain the extra second over his rivals and also protects his limb muscles from the impact caused by placing his foot on the ground while running.

Tennis: This is a sport which involves more stamina and patience. And tennis of lately has been a sport for fashionable apparels and accessories. The female sport stars are well known for their fashionable skirts and tops they wear during a contest. The most common used apparels are caps and wrist bands (used to wipe of the sweat from their face and neck).

The most common apparel to almost all the sports (except for swimming) is the shoes. These play a key role in every sport and have advantages of its own. So the next time you go shopping for a sport apparel or an accessory, make sure you pick the right one rather than just picking for the sake of picking it. Moreover fashion in sports apparel and accessories are never ending in terms of demand. So make it your New Year resolution of playing a new sport each year. Soon your wardrobe will be colourful with all the apparels and accessories, moreover keeping you fit and young.